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Calculate drink profits, cost per pour, and markup models, browse category guides, and more.
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Category Management Guides
From barrel-aged to botanically inspired, get to know each category of spirit.
Irish Whiskey
WHISKEY IS GROWING THE TOTAL SPIRITS CATEGORY
Whiskey makes up 34% of the value of sprit sales,...
Scotch Whisky (Single Malt)
THE MOST REVENUE PER ITEM
Whisk(e)y represents 34% of the US Sprits Market, contributing roughly $8...
BarSmarts is the most comprehensive up-to-date bartender and mixology education and certification available today. Focusing on spirit categories, rather than specific brands, BarSmarts online takes bartenders to a higher, more accomplished level. BarSmarts graduates can attend an in-person event – called BarSmarts Advanced, which is a higher level of certification and is offered four times a year in various markets around the country.
Latest Social Posts
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Sometimes I put on my running shoes and then sit on the couch with a glass of sparkling… you? #MummNapa
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Holiday cooking pairs perfectly with a glass of Mumm Napa. ⠀
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Smooth and mellow since 1939, Seagram’s Extra Dry Gin is fit for all of your everyday occasions.
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Sunshine in a bottle with a smooth fresh flavor, that’s Malibu Rum.
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