Background Image Helper

Absolut Watermelon FY21 3Q

Spring

A delicious vodka with a fruity watermelon zing. A unique proposition for the most delicious cocktails, celebrating one of the most refreshing flavors of the season.


Watermelon is the

2nd

most popular summer flavor
mixed alcoholic drinks


Watermelon flavor

80%


Consumers love it/like it


Watermelon vodka
vodka is trending and growing

60%

vs. last year